The Private Pay Collective
Everything you need to build a thriving, ethical private pay practice, at your own pace, in community, without the hustle.
$197/Month.
Hey I’m Abigail, I built The Collective because it’s time therapists stop taking insurance.
I've never taken insurance. Not once, and likely never will unless the rates change dramatically. I hit six figures before I was even licensed. I grew that into a $300K, fully private pay practice.
Since then, I've built three multiple six-figure businesses across different niches, and I still see clients today, because I love this work too much to walk away from it.
Everything I teach, I've actually done, and I'm still doing it.
Now I want to teach you.
Inside The Collective,
you'll get:
Strategic networking that doesn't feel fake or forced
A website and online presence built to convert, using SEO, AEO, and value match strategy
Instagram content built for trust and visibility, not influencer status
Retention strategies specific to private pay clients, because the psychology of someone paying $200 or more out of pocket is completely different from someone using insurance, and almost no program teaches this part
Real financial literacy for private practice, including how to know, with actual numbers, when you can afford to offer a sliding scale
Money mindset work, because you cannot charge your full worth while feeling weird about it, your clients feel that hesitation before you ever say a word
Monthly community connection, so you're never troubleshooting alone in a field that can feel incredibly isolating
This isn't a rigid, one-size-fits-all bootcamp. This is the luxury of building your business at your own pace, with clear strategy guiding every step, so you're never guessing and never white-knuckling your way through hustle culture to get there.
Let's talk value. $197 a month works out to less than $10 a day, less than most single CEU trainings that run $200 to $300, with no possibility of an ROI in dollars. This membership could be what gets you your first, fifth, tenth, and every private pay client after that. It's what protects you from future clawbacks, from having to take on more clients than you want just to make the bills, from staying quiet about your rates out of fear of losing someone who was never going to pay you what you're worth anyway.
And here's the part that matters most:
You don't need a fully booked caseload to feel the shift. Just 2 or 3 private pay clients can replace 8 to 10 insurance clients at a fraction of the sessions, which means fewer hours on your calendar, not more.
This isn't about working harder to earn more. It's about finally getting paid what you're worth so you can work less and still thrive.
One new private pay client covers the entire cost of The Collective for months, and every client after that is more time back in your life.
I've led hundreds of therapists through this exact transformation. I'd be honored to lead you too.
Every therapist who gets off insurance, and stays off, puts a little more power back where it belongs, in the healer's hands.
It puts privacy back in your clients' hands, instead of a claims adjuster deciding what care looks like. And it puts culturally responsive, individualized care back in your clients' hands, instead of whatever modality was cheapest to approve.
This is bigger than your practice. It's a collective shift, one therapist at a time, and it starts with a decision only you can make.
Frequently Asked Questions about Joining The Collective.
Still have questions? Take a look at the FAQ or reach out anytime. If you’re feeling ready, go ahead and apply.
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That's honest, and it happens, though with everything inside The Collective, it's rare. There's enough content and range covered that most therapists find something that meets them exactly where they are, whether that's the website training, the money mindset work, retention strategy, or the community itself. It's built to hold you at multiple stages, not just one.
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The Collective starts with a 3 month commitment, then shifts to month-to-month after that. It genuinely takes at least 3 months to build real traction, and this structure helps keep you accountable through the part where results aren't visible yet, instead of quitting right before things start working.
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The Collective's content and self-paced structure make it a great fit for therapists who want a sustainable transition off insurance, without feeling rushed to get there. If you're ready now and want dedicated support to transition off insurance within the next 6 months, the Intensive is where you'll get that.
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The Collective is self-paced by design. There's no cohort schedule to keep up with, no countdown timer. You move through it on your own timeline, whether that's a few hours a week or a few hours a month.
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Most programs teach one channel, like SEO or visibility, or hand you a done-for-you system with no education behind it. This teaches the underlying strategy that makes any channel actually convert, plus the financial and money mindset work almost nobody else covers.
It's also priced differently. Most comparable programs start in the thousands. That can be a genuinely good investment, but those higher tier programs aren't accessible for everyone right now, and that's okay. The Collective is the middle ground, real guidance from someone who's already done this, so you're not wasting time guessing or piecing things together alone, but with the flexibility to implement slowly, at your own pace, without investing beyond what's financially comfortable for you right now. It gets you out of the all-or-nothing trap, hustle hard right now or don't move at all.
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No. Your niche only needs to be half-baked to start. Clarity comes from experience, and part of what we work on inside The Collective is refining it as you go.
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That's actually one of the best places to start. Most of what you'll learn is about repositioning who you're already attracting, not starting from zero.
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I want The Collective to be a community built on real support, not just another feed to scroll. I've seen too many therapist spaces online turn toxic, shaming colleagues for charging more than $100 a session, shaming success instead of celebrating it. The application isn't a barrier, it's a filter, a way to make sure everyone inside is here to build each other up, not tear each other down. None of that toxicity is welcome here.